Dollars and Sense

Altruism meets Capitalism.

Three Angels Broadcasting Network

Program transcript

Participants: Yvonne Lewis (Host), Ryan Mack

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Series Code: DAS

Program Code: DAS000004S


00:01 What is money for?
00:03 Is it a helpful resource to use for good
00:06 or is the love of it the root of all evil?
00:08 Actually, it's both,
00:10 but God may have
00:11 a different definition of success.
00:13 Real success doesn't come overnight.
00:16 It takes hard work and faithful planning.
00:20 To use your dollars well,
00:22 it takes more than a little sense.
00:26 Hello and welcome to Dollars and Sense.
00:29 My name is Yvonne Lewis,
00:31 and I'm the co-host for this program.
00:33 Our primary host is Ryan Mack, financial literacy expert,
00:37 author, trainer, you name it.
00:40 Ryan! It's great to be here?
00:42 It's great day.
00:43 It is so good to co-host this program with you.
00:46 Absolutely.
00:47 We've been getting some great tips.
00:49 Yeah, the Lord has just really blessed you
00:51 with insight and information.
00:54 I'm just so glad that our Dare to Dream viewers
00:56 can pick your brain and get some info.
00:59 Absolutely, love and having a great time.
01:01 Oh, that's good. That's good.
01:03 So what are we going to talk about today?
01:04 Today is something where that is very near
01:06 and dear to me, as I do a lot of traveling.
01:10 I meet and I see a lot of organizations
01:12 who are doing great work.
01:14 But they don't have necessarily the funding
01:16 just to remain viable.
01:19 And a lot of times, they're so humble,
01:21 and they're so gracious,
01:22 and they're doing such amazing work.
01:24 But I've some scripture I wanted to read
01:26 that kind of outlines some things that
01:29 I believe that we should just listen to,
01:31 this gonna help these organizations out.
01:32 Great.
01:34 So the first scripture is Isaiah 58:7.
01:38 That says, "Is it not to deal thy bread to the hungry,
01:43 and that thou bring the poor that are cast out to thy house?
01:48 When thou seest the naked,
01:50 that thou cover him,
01:52 and that thou hide not thyself from thine own flesh."
01:56 I think this speaks to our obligation as Christians.
02:00 If we see someone who's hungry,
02:03 we need to feed them, we have to clothe them.
02:05 This is what, the edict that
02:07 is one of my favorite scriptures
02:08 in the Word.
02:10 And I think a lot of nonprofits,
02:11 they believe this.
02:12 They are doing the work there,
02:14 they're educating former incarcerated,
02:15 they're providing a safe house for homeless veterans.
02:19 And I think that scripture speaks to
02:21 and I have another scripture here,
02:23 that further speaks to another thing nonprofit
02:27 should really pay attention to,
02:29 and this is 1 Corinthians 14:40.
02:33 That says, "Let all things
02:36 be done decently and in order."
02:40 So what this says to me is that yes,
02:43 you want to clothe the homeless,
02:46 and you want to feed, and you want to help veterans,
02:48 and you want to help youth aging out of foster care
02:51 and doing such great work,
02:52 again, across the country, and around the world,
02:54 people are doing amazing things.
02:55 But if you're gonna do it,
02:57 all things need to be done decently
02:59 and in order.
03:01 That speaks to the books that we're up-keeping,
03:03 that speaks to the accounting,
03:05 that speaks to the budgeting,
03:06 making sure you have the right budget,
03:07 making sure your marketing plan is in order.
03:09 And then finally have the final scripture
03:11 out of Proverbs 11:14.
03:17 That says, "Where no counsel is,
03:21 the people fall:
03:22 but in a multitude of counselors,
03:24 there is safety."
03:26 So I think this is really
03:29 the business plan for nonprofits.
03:33 You want to do some great work, it says in Isaiah.
03:36 You want to do the great work,
03:37 you want to clothe the homeless,
03:38 you want to feed the hungry.
03:41 But then you want to make sure you do it in order.
03:43 You want to make sure you have the business plan
03:45 and the strategy put in place.
03:46 But then in order to do that,
03:48 you have to find some counselors to help you
03:50 along the way to do that,
03:51 and get a multitude of counselors.
03:53 So these are some things that I've just taken out.
03:56 I remember when I was in Brooklyn,
03:58 we helped over 2,000 individuals
04:00 who were formerly incarcerated,
04:03 to get jobs and training.
04:04 And there's really an aspect of self-determination
04:07 and self-sufficiency
04:08 which is what I believe
04:09 is one of the strongest edicts of Christianity,
04:11 is making sure that we know that
04:12 God has given us all things to do everything.
04:17 And we didn't get any funding for this.
04:19 But by the grace of God,
04:20 most of the individuals that I was working with,
04:23 I had my own business, and we were self-sufficient.
04:25 And we did a lot of things that in order to make sure that
04:28 we could fund ourselves.
04:29 So we didn't get a dime of funding.
04:31 But at the end of the day,
04:32 not all profits are in this situation.
04:35 We're not... We don't see.
04:36 We don't see.
04:38 I mean, I remember one time,
04:39 there was one young lady who was doing such great work.
04:43 And every single Wednesday,
04:45 she had a food pantry,
04:47 and people would come and they would eat
04:50 and then on every Saturday
04:52 they would have a clothing place
04:54 where people will donate clothes
04:56 and bring all these clothes,
04:57 and so every Saturday people
04:58 would come and get all these free clothes.
05:00 But she just wasn't getting the right support.
05:02 And she was doing such great work,
05:04 but no one really knew about it
05:05 except for those individuals that she was serving.
05:07 So what would happen was that,
05:09 I mean, these individuals
05:10 didn't have any funding to support.
05:12 She wanted to keep their doors open.
05:14 She wanted to remain viable.
05:16 But she had to close the doors.
05:17 And so the food stops,
05:19 and she got a few awards from the community,
05:23 you know, and I guess that's a good thing.
05:25 And they honored her multiple times,
05:27 but that didn't keep her doors open.
05:30 You can't pay the bills with the plaque, right?
05:31 Yeah, pay the...
05:32 And not with plaque and note and chicken dinners, you know?
05:34 Yeah.
05:35 We have to, and I think as a community,
05:38 and I have some tips here that I would love to give,
05:41 or say, provide some feedback to the people
05:43 to make sure they can know that
05:44 other people are hearing about what they're doing.
05:46 Right.
05:47 But the community has to step up
05:49 and support these in the organization.
05:50 Right. So...
05:52 You know, it's funny, you would say that
05:54 because Dare to Dream is part of 3ABN,
05:57 which is a nonprofit.
05:59 And we were on satellite for a while,
06:02 but then we went off satellite, and we were on internet.
06:06 We just didn't get enough funding from folks.
06:09 And folks would love the programming,
06:12 love all of this.
06:13 I didn't knew, what's amazing is this program,
06:16 I didn't even really know we were going to do this today.
06:18 So we don't want the viewers to think this is a set-up.
06:21 Right. 'Cause it's not.
06:23 I'm really glad he's doing this program.
06:25 But it was really, it was something
06:31 because a lot of folks were calling saying,
06:33 where's Dare to Dream,
06:34 we're not seeing it on satellite,
06:36 we're not seeing it on our TVs anymore.
06:38 We're still on 24/7, you know, with Roku, and your iPad,
06:42 your iPhone, all of that.
06:44 But my point is that,
06:46 had we gotten sufficient support,
06:49 we could have stayed on satellite longer,
06:52 but we just, people love it.
06:53 Right.
06:54 But the dollars have to match the praise.
06:56 Right.
06:58 You know, we love you,
06:59 we want you to be on, you know, all that.
07:02 But you have to support on some level.
07:05 And it's not like people
07:06 have to give like a huge amount.
07:08 But on some level, you know,
07:10 support is imperative
07:11 if you're involved in a nonprofit.
07:14 And it's tax deductible,
07:15 so it gets written off your taxes.
07:17 It's a win-win. Right.
07:19 And we can continue providing
07:20 the kinds of programs like this,
07:23 that we do to the community.
07:24 But the bottom line is right now our country
07:27 is in an economic state of...
07:30 I don't want to say crisis
07:31 because I don't want to put a fear monger out there.
07:34 But we're strapped for money right now.
07:36 The government is overextended
07:38 its resources, our debts rising.
07:41 And there have, there has to be
07:43 a level of stopgap measure
07:46 where other organizations
07:47 are stepping up to the plate
07:48 and those organizations that are doing the work
07:50 like this organization.
07:52 Like others, like the young lady
07:53 that I mentioned,
07:55 they're able to fill the gap in our communities
07:58 in such a way
07:59 where the government can't reach
08:01 because they just don't have the resources to do it.
08:03 Right.
08:04 And the beautiful part that
08:05 I like about nonprofits
08:07 is their will to say, you know what?
08:08 If I can't get help from someone else,
08:12 I'm going to do it myself.
08:14 It's that go-getter mentality.
08:15 You are an entrepreneur, if you're nonprofit owner.
08:18 It's a business just like any other business.
08:20 And I think we have to start looking at it like that,
08:22 we have to be more diligent.
08:24 I know, we're gonna have another
08:25 whole show on entrepreneurship.
08:27 And I think that fits right in.
08:28 But today, I just have some basic
08:30 marketing tips for nonprofits.
08:32 Good. Good.
08:33 I need to take notes myself. You know what?
08:36 And I hope this is able to bless
08:38 the viewers out there.
08:39 So the first thing that I think nonprofits should do is
08:43 and as humble as they are, that's great.
08:45 But we need to have a little sensationalism.
08:48 We need to get our message out
08:50 and people need to know what you're doing.
08:52 First thing you have to do is create a YouTube channel.
08:55 YouTube, you see the blessed part about us
08:58 and what's happening in our community right now,
09:01 social media, and all of these platforms that
09:03 allow us to get our message out more effectively.
09:06 We should be, every single nonprofit
09:08 out there for free and you can use a phone,
09:10 you can use your iPhone, you can use whatever phone,
09:13 your Android, everybody has ability
09:14 to make videos of some sort.
09:16 So going out there,
09:18 get on YouTube, and make some channel.
09:20 Every time you're feeding someone, videotape the event.
09:24 Every time you're educating,
09:25 you're empowering some youth in the community,
09:27 then videotape the event,
09:29 put it up on your YouTube channel,
09:31 and start sending people the links,
09:33 put it on Facebook and Twitter and social media,
09:36 have a Facebook page for your event.
09:38 Dare to Dream Network has a Facebook page?
09:40 Yeah, and a YouTube channel. And YouTube channel.
09:42 So all of these things assist
09:44 getting the message out for next to nothing.
09:46 You don't have to pay anything for these things.
09:47 Right.
09:49 And that's a really good point too, Ryan,
09:51 because a lot of nonprofits will think,
09:52 well, I got to pay for this, I got to pay for that.
09:54 I don't have the money.
09:56 But these social media platforms are free.
09:58 Free of charge.
10:00 Most of them are free of charge.
10:01 So there really is no excuses now,
10:03 for you not being able
10:04 to put a good marketing strategy together
10:06 because you have access just like,
10:08 well, maybe me back in the '70s and '80s,
10:10 most of the marketing campaigns had to be done
10:12 with connections to huge networks and huge...
10:15 You know, they didn't have the internet.
10:17 So you had to tap into someone,
10:18 you had to pay big dollars to get your stuff in the paper,
10:22 so all those things that...
10:23 Well, now we have social media,
10:25 so we have to start utilizing these things.
10:27 So another thing is, in order for you to do that,
10:30 there's a lot of media, your iPhone,
10:32 there's this thing called the flip cam,
10:34 and different technology that you can just use to just
10:36 within your hand,
10:38 you can film every single event.
10:40 And it's just as easily uploadable
10:42 to your YouTube channel.
10:43 And again, some people say, Ryan, I hear this all the time.
10:47 Well, I'm not too comfortable filming it.
10:50 Or I don't know if I want to do that.
10:52 And again, this is not necessarily about
10:55 your level of comfort, this is about the people
10:56 that you're serving.
10:58 So we've got to stretch beyond the box of even
11:00 our own comfort levels.
11:01 I know you feel like you're bragging,
11:03 and you feel like, you're very humble.
11:05 And that's a blessed thing to be humble.
11:07 I appreciate and I love and respect your humility,
11:09 but we have to get the message out.
11:12 Because the people need to know
11:13 you're feeding those individuals.
11:15 So purchase a flip cam.
11:16 And you're really not, when you say what you're doing,
11:21 that's not bragging, it's saying
11:23 what services you offer, and how people
11:25 are taking advantage of those services.
11:27 So if you have an issue,
11:30 feeling like you're not being humble,
11:32 it's not about humility,
11:33 it's really about saying what you're doing
11:35 so that people know the services
11:37 that you provide,
11:38 so that they can avail themselves
11:41 of the service and support the service.
11:42 Absolutely.
11:44 Another tip is,
11:45 make sure you get video testimonies
11:47 from the people that you're serving.
11:50 The best marketing tool of any organization
11:54 are the people that you're helping.
11:55 I believe that. There's no...
11:57 I mean, you can get up
11:58 and you can be the best speaker in the world,
11:59 you can be the most charismatic dynamic speaker.
12:02 But if you're sitting back
12:03 and you have a veteran who used to be homeless,
12:05 that now has a home that wants to get on camera
12:07 and say, "This is what they did for me."
12:10 There's no better marketing tool in the entire.
12:13 Funders want to see that.
12:15 They want to see those testimonials.
12:16 They want to be a part of that.
12:18 When they see this youth aging out of foster care that now
12:21 because of what you did has a career in education,
12:25 has a job,
12:27 because you helped that individual
12:28 to get their life together.
12:30 A funder may be a bank,
12:32 or a financial institution, or a business.
12:36 They want to attach themselves to that message
12:38 because they want to be, so you know what?
12:40 They're doing some good work.
12:41 And we see this all the time, they're doing some good work.
12:43 Well, you know what?
12:44 Let me tie myself to that,
12:46 that funding that to that initiative,
12:48 because I want to fund it.
12:49 So now I can say I'm a part of it.
12:50 And they don't have to do the work to be a part of it.
12:52 They might have volunteers that
12:54 they can even lend to you in kind to help your initiative
12:56 because they want their employees to have.
12:58 Many banks now, this thing called CRA,
13:01 Community Reinvestment Act, where banks have to,
13:04 or they're mandated to make sure
13:06 they're giving back to the community
13:07 and they're using their CRA dollars.
13:09 Your organization and what they're doing,
13:11 might fall in line to those CRA initiative.
13:15 I've seen checks and I've gotten checks cut
13:16 5, 10, 20, 75, 100 grand cut,
13:20 just because the bank says
13:22 I want to be attached to that initiative.
13:23 Wow, you're doing some good work.
13:24 And I saw it.
13:26 Let me attach myself to that initiative.
13:27 So how do you find out about these programs
13:32 or grants or whatever that are available?
13:35 The resources that are available
13:36 to help fund your nonprofit?
13:38 That's a great question. There's a...
13:40 There are many different organizations.
13:43 As one organization,
13:44 and the name escapes me right now,
13:46 but it's the nonprofit.
13:49 The name escapes me.
13:50 I'll go ahead.
13:52 Well, we can, somebody can email you?
13:53 Yeah, absolutely.
13:54 dollarsandsense@3abn.org
13:57 And there's tons of grants and tons of niches out there.
13:59 And many banks again, there's a Wayne,
14:02 there in Detroit,
14:03 there's a Wayne County CRA Association.
14:05 They're seeing associations
14:07 all across the country of different banks
14:09 who come together to figure out
14:10 what are the different organizations
14:12 that we can support.
14:14 So networking, talking to your organization,
14:16 and please go to Dare to Dream Network.
14:18 And we're going to be putting up tons of resources
14:20 where you can actually go and find out different grants
14:24 that are available on the website.
14:27 Yeah, that's great.
14:28 And when you apply for these things,
14:29 essentially what happens is that they're looking
14:31 for the work that you've done.
14:32 And by getting at YouTube channel,
14:34 getting at social media site and getting those videos up,
14:37 it leaves a footprint of your content.
14:40 And so that's, that's one of the best ways
14:42 to get at funders, okay?
14:44 Now, another tip is, we want to start blogging
14:47 about your experiences,
14:49 and regularly posting this piece on various sites.
14:51 I think the best entrepreneurs in the world are educators.
14:56 And I think that they use it as an app.
14:58 I think the benevolent marketing strategy,
15:00 no matter what nonprofit
15:01 or for profit is one of the best ways
15:03 in order to get your message out there,
15:04 but also to get clients.
15:06 What's the benevolent marketing strategy?
15:07 Great question.
15:09 The benevolent market strategy, when I was a financial advisor,
15:12 I would not go and ask for support,
15:16 I would not say, hey, you know what?
15:18 I need to get support from you, I want you to...
15:20 I want to make sure you can borrow money
15:23 for my services, I wouldn't say that.
15:26 I would teach about financial literacy.
15:27 I would give financial tips anywhere I could.
15:30 I would write about them,
15:31 I would blog about on different sites
15:33 about the different ways to improve your credit.
15:35 I would write about the different ways to invest.
15:38 And all these things that came around, essentially,
15:40 I started to educate individuals.
15:42 And as I was educating more and more individuals,
15:44 people say, you know,
15:45 you actually pretty smart about this stuff.
15:47 The number one question that I got always was,
15:49 "Do you know of a financial advisor?"
15:51 I said, "Well, I happened to be a financial advisor."
15:53 And so that's the way
15:54 I got business was just by educating
15:56 and using a very benevolent business model.
15:58 So in other words, what you're saying,
16:01 is you casting your bread upon the waters, right?
16:04 So you're just putting it out there giving free service.
16:09 But in so doing, people are drawn to you,
16:11 and then they ask you, can you recommend somebody
16:14 and you just happened to be that somebody.
16:17 And nonprofits could do the exact same thing.
16:20 You see when, if you're an organization
16:22 that helps veterans,
16:24 then you should be educating individuals
16:25 about the plight of veterans.
16:27 You should be that expert,
16:29 you should be that individual that says,
16:30 the VA just came out with a recent release.
16:33 And, you know, here's a homelessness
16:34 that we see within the veteran population.
16:36 Here is, if you are dealing
16:38 with youth aged out of foster care
16:40 or at risk youth in your community,
16:42 you should be that expert talking about it,
16:44 educating individuals about it.
16:46 So when, as soon as someone wants to figure out,
16:48 you know what?
16:49 We want to help this out.
16:50 They're gonna come to you
16:52 because they know you're the expert on that.
16:53 And they happen to know that
16:55 you also have an organization doing the exact same thing.
16:57 And so, that's one of the most brilliant ways
16:59 that I think that
17:01 we should start getting out them.
17:02 That's good.
17:03 Another good tip is to make sure
17:05 your website's up to date.
17:06 I can't tell you how many organizations
17:09 that I know that don't even have a website,
17:12 no excuse anymore, because now they have sites,
17:14 they can give you a free website.
17:16 Wix.com actually provides free website.
17:19 Trendsetters, another organization
17:21 that provides free websites.
17:23 And all these organizations...
17:24 What's the catch though, because nothing's free.
17:26 So what's the catch?
17:28 What happens is that
17:29 these organizations are out there
17:31 and the way that they get money,
17:32 well, they also have a paid for service attached to them.
17:34 Okay.
17:35 But they also use advertising dollar.
17:38 So when you're going to their site,
17:39 what happens is that they drive so much traffic
17:41 to that particular site,
17:43 that other people when you go there,
17:46 toothpaste or bank or something,
17:50 they want to get to you to click on their site.
17:52 So other advertiser, advertiser on their site,
17:54 so they can sense that
17:56 you're using the services and they,
17:57 most of them have a free option.
17:59 You can use their services for free.
18:00 But ideally, though, the advertisers want you
18:02 to click on their site and say,
18:03 "Hey, let me check out this car or this bank or whatnot."
18:06 In the meanwhile, you're getting a wix.com site.
18:09 I mean, when I first started my financial planning company,
18:11 that's where I went to first.
18:12 I was trying to save
18:14 a little bit of money at the time.
18:15 And so, I just open up a free website.
18:17 And so there are many different ways
18:19 that individuals can maximize the weight
18:23 and maximize the technology.
18:25 Another good tip that individuals should use
18:28 is making sure you can accept credit card donations.
18:31 You have to.
18:33 So, there's, paypal.com has a great service
18:38 where you can use a swipe, where you can swipe
18:39 and you can take credit card donations.
18:41 And that means you can do it internationally.
18:43 Exactly.
18:45 Because currency is different from country to country.
18:47 Right.
18:48 But PayPal, with PayPal, you can get, you know,
18:51 get the donation in your currency.
18:53 Exactly.
18:55 So, I mean, it ends up being in your currency.
18:56 Yeah. So PayPal has a great site.
18:58 Squareup.com has a great site.
19:00 And again, the people,
19:03 sometimes it's not necessarily that,
19:05 'cause nonprofits have to consider
19:09 the individuals out there as not lazy
19:12 but not as excited about the work as they are.
19:15 So you have to, nonprofits,
19:16 you have to put your mindset
19:18 into the perspective of individuals
19:20 wanting to have an easy and seamless way to donate.
19:24 And is it seamless for you to donate?
19:27 Is it seamless for you to go?
19:28 Do you have an internet portal where people can go?
19:31 I remember when,
19:34 some individuals are running for school board.
19:36 And I saw someone running for school board,
19:38 and I saw individuals running for politics
19:40 and someone asked me for donation.
19:41 I said, "Sure, I would love to donate.
19:44 Do you have a way
19:45 where I can do it over my phone?
19:47 Do you have a link?" He texted to me.
19:49 And he said, "Well, I don't have a link.
19:51 Can you go?"
19:53 Okay, you know, immediately,
19:54 automatically just, I got frustrated.
19:57 Because again, I've got,
19:58 I'm running this business doing that.
19:59 I'm here and there.
20:01 And I'll be happy to donate, but make it simple for me.
20:03 Right. I want to go to my phone.
20:05 And this is,
20:06 especially the millennial generation.
20:07 Millennials are all about ease and seamless.
20:11 I mean, someone said,
20:13 "Hey, many millennials don't even know
20:14 what a check is, you know,
20:16 so people say, send me a check.
20:17 They don't even know what checks are,
20:19 they don't know,
20:20 because they do everything on the internet.
20:21 So make it seamless, have a link, a website,
20:25 where you can go to that website
20:26 and just click on a button and donate.
20:29 And then also have products and services that
20:30 you can sell via the website as well.
20:33 I know many...
20:34 I mean, there are many nonprofits,
20:36 just because you're nonprofit doesn't mean
20:38 you can't sell things.
20:40 You just have to do things within the scope
20:41 and vision of your organization.
20:43 So what are some products and services
20:45 that you want to sell,
20:46 that you want to give to your organization,
20:47 that you can sell that you think are going
20:49 to empower your organization?
20:50 So again these are all just some basic tips and strategies
20:54 that I feel that
20:55 we should definitely be using for nonprofits.
20:58 This is so good, Ryan,
21:00 because especially that whole seamless thing,
21:03 because so many times, you know,
21:05 people want to donate.
21:07 And if it's too, I remember,
21:09 I was going to donate to some,
21:11 I don't remember which nonprofit was,
21:12 but I was gonna donate to somebody.
21:14 And I was trying to see where the donation place was.
21:18 And it just was too complicated.
21:21 And I'm not a millennial by any means.
21:23 But I like the seamless thing too,
21:25 because it's just easier.
21:27 So you want to go there,
21:28 you want to hit the button, donate, and that's it.
21:31 This was like really complicated.
21:34 And it's a turn off,
21:35 it's a turn off to potential donors,
21:37 because they're like,
21:39 I don't feel like doing all that.
21:40 Right.
21:41 Let me just hit the button, move the mouse.
21:43 That's why online banking is so crazy.
21:45 Exactly.
21:46 But you just want to move the mouse,
21:47 transfer the funds here, and boom, you can do that.
21:51 Another strategy I think that
21:53 nonprofits have to implement,
21:54 and I really want to emphasize this.
21:57 I mean, it talks about Psalms,
21:58 how sweet is when brothers dwell together in unity.
22:01 And that's scriptural.
22:03 I think we have to really understand
22:05 how as nonprofits
22:07 we should start working together.
22:09 And many nonprofits, and I'm sure that
22:13 the viewers can attest to this at home.
22:16 When you operate within a particular market,
22:19 if you happen to do something that is similar
22:22 to another organization in that particular market,
22:25 that automatically becomes if, and this is a negative thing.
22:29 But this level of animosity, oh, I do that,
22:32 or that's funding I should be getting,
22:34 or you're competing with me.
22:36 I think we got to get beyond that.
22:38 There's so much poverty to go around for everybody.
22:41 And we don't have to compete with one another,
22:44 we have to start...
22:45 When I was with Operation Hope, I would sit back.
22:50 And immediately what I would do
22:52 was look at every single organization
22:54 in that particular market.
22:56 And I would look and see
22:57 whether there something similar to what we do.
22:59 And I would call them.
23:01 The first thing I did when I went back to Detroit.
23:02 I called every single organization,
23:04 I did something similar.
23:05 Every single financial literacy organization,
23:07 every single entrepreneurship organization,
23:09 every single organization
23:10 I dealt with credit, credit pay,
23:12 anything eerily similar, exactly the same.
23:14 I called them up and we had a meeting.
23:16 I said, "What can we do to support you?
23:17 What can I do to support you?
23:20 What can we do to send some clients your way?
23:22 What can we do to help market you?"
23:23 And I said because I wanted them
23:25 to get to be real clear,
23:26 that it's not about me, this is about the work.
23:29 This is bigger than me.
23:30 And I know that if God has it for me,
23:33 I'm not concerned about anything,
23:35 about anybody taking it from me.
23:37 Yes.
23:38 And so I would give, and freely you have received,
23:40 freely you shall give.
23:41 And we made a practice of making sure
23:43 we just consistently gave and gave.
23:46 Every time we did a workshop,
23:47 we would invite other individuals there.
23:49 And we would always
23:51 give other people a platform via the radio.
23:53 And if I was ever doing television interviews,
23:55 I would always shout out every other nonprofit
23:57 doing similar work, so they would know.
24:00 I'm not concerned about giving you too much exposure,
24:04 because God's got a plan for me.
24:06 See, Ryan, that's it. What somebody...
24:10 God has a plan for each person,
24:11 so, whatever they have, praise the Lord for that.
24:15 That's it. Absolutely.
24:16 It's a blessing from God on their path.
24:19 God's given me my blessings, He's given you your blessings.
24:24 There's no reason to resent
24:26 somebody else for their blessings.
24:27 Right. Right.
24:28 One of the things that I love and this is not,
24:31 not to pat 3ABN on the back per se,
24:33 but it is a channel of blessing
24:36 because they highlight other ministries
24:41 and help raise funds for other ministries.
24:44 So to me, that's what God would have us to do.
24:48 Not, not, and I'm really thankful that
24:51 that's Danny's mindset to be a channel of blessing.
24:56 And so, other ministries come here
24:58 and we raise funds for whatever they're doing.
25:04 And it's just, it's a blessing.
25:05 And Lord consequently continues to bless 3ABN as well.
25:08 Right.
25:09 So what you're saying is so true.
25:12 Whatever somebody else's path and their blessing,
25:15 that's for them.
25:16 Right. God has His own plan for you.
25:19 And we help each other. You're right.
25:21 And I really, I think it speaks
25:24 to the bigger picture of our communities as a whole,
25:28 and how we operate
25:29 amongst our communities with each other.
25:31 Well, I know that
25:33 there's a lot of folks out there
25:34 who are struggling economically.
25:35 I know there are lot of individuals out there
25:37 who are just live in check to Tuesday.
25:40 And so there's a tendency to say, you know,
25:42 and this goes back to when we talk about tithing,
25:45 there's a tendency to say,
25:47 what's mine is mine and I'm so...
25:51 I'm not confident that
25:52 whether I'm gonna get another dollar,
25:54 I have to hold on to this data, like, it's my very last one.
25:56 Right. I can't tithe it to my church.
25:59 I can't help another organization
26:00 because I need it for myself.
26:02 I can't give to anyone.
26:03 I have to hold on it like it's the very...
26:05 And God doesn't want us in this predicament.
26:07 God does not want us with that mindset.
26:09 Freely you have received,
26:11 freely you shall give, cheerful givers.
26:13 So please, nonprofits, let's operate together.
26:16 Let's work together. Let's support our nonprofits.
26:19 And I think we'll do just that much better
26:21 in helping our economy recover.
26:23 Absolutely.
26:25 We should come together in unity.
26:27 Yeah.
26:28 And help others, help those who are less fortunate.
26:31 Absolutely. You have a takeaway for us.
26:34 I'm ready for it. All right.
26:36 Let's give it.
26:44 As the Word says,
26:46 "Let all things be done decently
26:47 and in order."
26:49 These tips and more are just a few suggestions
26:51 that can lead to increase visibility,
26:53 which can lead to increase dollars.
26:55 It hurts me to continue
26:56 to see people struggling to raise funds,
26:58 especially when they're doing such great work.
27:00 I don't want to see another leader of a nonprofit
27:02 have to close his or her doors,
27:04 because they don't have the money
27:05 to remain open to the public.
27:07 It's time for you to step up to the plate
27:09 and support those nonprofits you see doing a great work.
27:12 I'm very sympathetic to those nonprofits who say,
27:14 they're so busy doing work, they often forget to do
27:16 the crucial job of marketing their efforts.
27:19 If you see someone doing great work,
27:20 do more than give them a praise.
27:22 Give them a dollar.
27:23 Set up a regular donation schedule
27:25 to support their efforts
27:26 which are supporting your community.
27:28 If you have time
27:29 and really appreciate their mission,
27:31 I ask, join their board and offer your insight
27:33 and assistance to help grow the organization.
27:35 We need to help feed our children,
27:37 clothe the homeless, provide job training,
27:40 educate the former incarcerated,
27:41 fight against cancer,
27:43 and many services to those who lie beyond the scope
27:45 and reach of the government.
27:46 We need less talk and more action.
27:48 Let's get to work.
27:49 Be the change and remember,
27:51 the purpose of life is a life of purpose.
27:53 Dollars and Sense, signing off.


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Revised 2021-06-03